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The Philosophy of Spin

Anybody who has been in business for any amount of time, and I mean any and every business, understands the true meaning of spin and how it works. If you are worth your salt as a business owner, you know every angle about your service or product to such a fine degree that you can make a strong case for or against anything that the customer wants or doesn't want. In other words, there is a flip side to everything. This is not to say that all business owners work this to their advantage, quite the opposite. Any honest business owner will steer his customer to what he believes is in the customers best interest. A dishonest business owner can manipulate, or at least offer perfect logic as to why a customer would be better off going in a different direction that may be more advantageous to the business owner and less advantageous to the customer.

I can't help but think about this when I listen to Rush Hannity slam everything about the democrats convention speeches as they back McCains weak choice for VP. It's easy to assume that everybody is aware of this spin thing and how it works, how you can use logic to back anything you want to say. Because I understand this stuff, I have a hard time taking anything serious that any candidate says about any other candidate or anything anybody says about a candidate for that matter. However, there are obviously a ton of folks out there who have no idea what I'm talking about or else negative campaigning and all these cheap shots from the side lines would not work so well.

I prefer to look at the facts, not the spin. Here's a fun fact....Americans are worse off in every way now than we were seven years ago. Enough said.

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