I first posted this on r/curling on July 4, 2020.
CurlingZone is debuting a documentary “Anything is Possible - An American Curling Story” on YouTube at 6 p.m. ET tonight (July 4).
By all appearances, this looks like it might be a rebranded update of “Making Curling Great Again” that first appeared a year ago. The title card for both films appears to be very similar and the YouTube page for “Anything is Possible” refers back to a “Making Curling Great Again” page on CurlingZone (with dead links to the original documentary). The description of “Anything is Possible” also sounds like it covers the same territory (curling in the United States up to Team Shuster winning gold).
When the documentary first appeared last year, many, many people disliked the overly political nature of the title, including on Reddit. That thread got only 47% upvotes and shows no overall upvotes (which is probably one of the most lukewarm responses I’ve seen on this usually friendly group). Several redditors noted that the documentary itself wasn’t overly political (and they had other critiques of the film).
Gerry Geurts started a thread on CurlingZone introducing the film and defending the choice of the title.
The title “Making Curling Great Again” was adopted as a way to take back the power of these words and try to bring people back together again, though I didn’t fully understand the depth of hurt this title had for many people as a parody of the more contentious slogan that has become a battle cry for a cause. This was strongly debated internally as to the direction, but we ultimately felt that the title fit in so many ways and we’re comfortable with trying to create conversation. We just wish it could be more constructive and less about winning and losing and the insults that flow from the debate.
Ultimately, I think a lot of curlers didn’t want to engage in that conversation because the name of the doc. Many curlers I know will share anything related to the sport, but I don’t recall seeing many shares when the original film came out. The number of views on YouTube didn’t appear to be high compared to other CurlingZone docs.
The Twine-Time blog delved deeper into the name controversy in a post last July.
Personally, I’m more willing to share info on a film entitled “Anything is Possible,” even if it is the same film (and the new name isn’t very eye-catching). I’m interested to see what is posted later today on YouTube.